The BFE was designed to flip, hence the name Best Flipper Ever. A thick body with added rings and a hook slot make it perfect for rigging on either a straight shank or an EWG hook. The design of the wings and tail allow the BFE to glide into places other baits cant, and the antennas provide tantalizing secondary action. All of this comes together to create the Best Flipper Ever! Click here to watch a fish-catch video and here to hear the features straight from the inventor, Bradley Hallman.