The Big O is the original square-lip crankbait and sold more than one million lures during its first season of production. It is known as one of fishing’s most-copied lures, but no other bait captures that shimmy and produces so many violent strikes. Equally effective in lakes and streams, the Big O truly is one of fishing’s most legendary lures.

Specifications

• Identical fish-catching action and buoyant body as the original Big O
• Excellent cover-deflecting ability
• Great for shallow water fishing

Model Length Weight Depth Hook Size

C78 3 in 3/8 oz 4 – 6 ft #4